#pharma

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منذ أسبوعين
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10 Digital Pharma Lessons

Mohammed Abdul Jawad · The ten lessons and key takeaways from Orientation Marketing’s new digital-focused e-book. · There are a range of digital marketing tactics, activities and approaches that pharma marketers can adopt as part of their marketing plans to reach patients, physicians, laboratory specia ...

منذ سنتين

Four reasons why digital marketing is key for pharma firms in MENA

Mohammed Abdul Jawad · Digital marketing has become the best way to reach a wide audience in a cost-effective way. · From Covid-19 to the risk of another debt crisis, who has not had a hard time in 2020? However, some industries kept on the rise and witnessed even more than their usual growth rate. O ...

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Operational Excellence to Improve Pharma Production

Mohammed Abdul Jawad · Agreed that you might be using best practices to ensure safety, quality and efficacy of your pharma products. But what about operational excellence to improve production?  · Are your manufacturing processes regimented, adaptable and compliant? · Perhaps, the two prime killers of ...

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Communication Channels in Pharma

Mohammed Abdul Jawad · Think what significant content you have when you think of communicating to the external world. · Let’s talk about your corporate website. Is it expressive and focused in terms of design, concept, content, features and copywriting? · Think how you can have your website look worth ...

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Training Pharma Teams to Engage and Win

Mohammed Abdul Jawad · What happens when a medical or sales rep lacks sufficient technical knowledge about novel products? Obviously, they’ll fail to handle objections, and they’ll begin viewing ‘objections’ as obstacles or problems. · Giving away brochures, product leaflets or pharmaceutical gifting t ...

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Tactics for Increasing Pharma Sales Productivity

Mohammed Abdul Jawad · I remember how a fresh graduate who wanted to make a career in pharmaceutical sales struggled hard to take care of his territory and reach targets. Nothing comes so easy. If you are capable enough, you’ll be comfortable in your job. Otherwise, when you lack basic skills and attit ...

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Precepts for Pharma CEOs

Mohammed Abdul Jawad · When you get right down to it, management is really just about dealing with people.  · The role of a CEO can be boiled down to just four things: · 1. Managing the company’s vision, · 2. Hiring the right people, · 3. Providing resources for those people, and · 4. Removing t ...

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Innovative Ideas for Improving Business and Driving Operational Efficiency - Part 1

Mohammed Abdul Jawad · Focus on the latest innovations and find out how pharma companies are using pioneering technologies to improve manufacturing.Focus on new products development and accelerate regulatory pathways to bring new drugs to market. · Think what needs to be changed and what processes need ...

منذ سنتين

Is Your Manufacturing Facility FDA Compliant?

Mohammed Abdul Jawad · Okay, you are in the business of manufacturing pharmaceutical products, and in specific terms, you adhere to norms and regulations in every manner. Imagine if FDA makes a surprise visit to your facility, then how do you react? That’s annoying matter because when we aren’t prepare ...

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Portraying Sound Character is More Important for Pharma Reps

Mohammed Abdul Jawad · According to the group ‘The Trusted Adviser’ a rep’s character—over their selling skills, product knowledge or attitude—is what ultimately wins or loses business. · “We may or may not be aware of the message we are communicating with our character, depending on our degree of self ...

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Benefits of Digital Marketing in Pharma

Mohammed Abdul Jawad · How Digital Marketing Can Help Generic Pharma Companies Compete · Your Competitors Are Stealing Your Leads · A Marketing Reality Check: In the good old days of B2B marketing, it was enough to have a sales team, printed collateral, advertising in trade publications and presence at ...

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Recruiting Capable Employees

Mohammed Abdul Jawad · Sometimes, for a moment when your attention over a production line flips, there could be a blunder, disaster or loss.  I remember well the grief-stricken story of an employee, who was newly appointed in one reputed pharma company. While on work, at the conveyor belt, she accident ...

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Drugs are not Almonds

Mohammed Abdul Jawad · For simple uneasiness, twitching pain here and there out of overwork, or insensible notions due to sleep disorders, you don’t rush to see a doctor to have a prescription of half-a-dozen names of medicines. · Perhaps, the fashion of the world is to décor your homes, with appealing ...

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Selecting for Project Zero Delay

Mohammed Abdul Jawad · When a pharma company embarks on a new drug development project, it’s obvious that the whole process from clinical trials to drug approval to launch phases could take several years. · Perhaps, when a pharma company wants to be as promptly as possible, then it’s necessary that it ...

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Contamination in Drug Manufacturing

Mohammed Abdul Jawad · No doubt, in the pharmaceutical sector, developing technologies, advancements in automation, synchronized engineering, compliant manufacturing systems, innovative techniques and focused strategies has boosted companies’ performance, productivity and profits. But, unchecked human ...

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Validation Processes in Pharma Manufacturing

Mohammed Abdul Jawad · When a pharma company lacks group work orientation, then blunders and mistakes become more periodic. · What happens when you’ve tabulated data, but no proper analysis to chart out user requirement specifications? · Perhaps, it’s become harder for the project team to conceptualize ...

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When Drug Prices Soar

Mohammed Abdul Jawad · When drug prices skyrocket, there ought to be bold whistle-blowers and clear complaints from the public, and this way, at least pharma companies will come under pressure. · If novel and specialty prescription drugs comes with shocking price tags, then the responsible authority ha ...

منذ سنتين

Proper Assessment of APIs and Raw Materials

Mohammed Abdul Jawad · If the quality of active pharmaceutical ingredient (API) is poor and not up to the prescribed standards, then definitely the impact will be on the efficacy and safety of the finished medications. With this inconsistency, there will be concern over patient safety. · If the results ...

منذ سنتين

Is Your Pharmaceutical Facility FDA Compliant?

Mohammed Abdul Jawad · Okay, you are in the business of manufacturing pharmaceutical products, and in specific terms, you adhere to norms and regulations in every manner. Imagine if FDA makes a surprise visit to your facility, then how do you react? That’s annoying matter because when we aren’t prepare ...

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