Marketing Specialist - Riyadh, المملكة العربية السعودية - Unique Concept Entertainment co.

وصف

Unique Concept Entertainment Co.

Marketing Specialist JOD:

Strategize, execute, and optimize a data-driven demand generation campaign strategy to achieve sales goals for an assigned geographic or firmographic defined market segment.

Responsible for developing and deploying integrated marketing campaigns, including crafting strategy, aligning internal teams, developing audience segments, building email nurtures, owning top funnel virtual events, and measuring results

Apply an experimentation mindset to marketing campaigns to drive, test, learn, and optimize. Continuously conduct A/B testing across all channels

Collaborate with marketing team to build prescriptive persona-based buyer journeys as the foundation for campaign strategy

Procure graphics and content from assigned team members.

Plan seamless integration of competitive campaigns and alliance partner campaigns within the prescriptive buyer journeys and overall segment campaign plans

Manager will handle funds for all campaigns.

Use marketing automation and email nurturing to engage and convert prospects and customers across the buyer journey

Provide ongoing reporting, campaign insights and pacing toward goal to stakeholders

Document processes in handbook for transparency

Creating and Managing Assets from assigned roles to Designers, Copy Writers, Photographer, Printing presses, and Social Media channel managers.