Marketing Manager - Jeddah, المملكة العربية السعودية - Pillars Investment Company
منذ 4 أسابيع
وصف
Responsible for leading and managing the marketing, advertising, promotional activities, brand equity, research, and brand health for the company.The job exists to take the brands to the place where it should lead the company to achieve its vision by creating a strong competitive edge that will empower the brands to compete nationally and internationally.
The job aims to accomplish the delivery of a clear identity for each brand.Job Area and targeted key results area
- Initiate and develop Marketing policies and procedures to standardize marketing activities and processes by understanding internal and external deliverables.
- Initiate, develop and execute brands' strategies to have a sustainable and healthy brands' life cycle aligned with company's vision and strategic directions.
- Initiate and develop the annual marketing budget to develop the existing/new brands in order to execute the planned brand's strategies.
- Develop and execute tactical plans in order to achieve planned growth, market share and brand equity by understanding customers' needs, economic changes and competition.
- Design and execute different market researches to get accurate data related to the brand, customer and competitors in order to help building market segmentation and getting innovative solutions to maintain a market leading position.
- Build a digital marketing platforms in order to maximize customers' engagement to the brands and increase brands' loyalty by understanding the proper and right channels to reach the customer.
- Coach, develop and upgrade marketing team's knowledge and skills to increase marketing function capabilities to provide the required support to brands.
Experience:
- Marketing: 10 years (preferred)
Ability to Commute:
- Jeddah (required)
Ability to Relocate:
- Jeddah: Relocate before starting work (required)
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