Product Marketing Manager - Riyadh, المملكة العربية السعودية - webook

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شركة تم التحقق منها
Riyadh, المملكة العربية السعودية

منذ أسبوع

Fatima Al-Mansouri

تم النشر بواسطة:

Fatima Al-Mansouri

مسوّقة للمواهب لبيبي
وصف
Do you want to love what you do at work? Do you want to make a difference, an impact, transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?

We are seeking a strategic and results-driven
Product Marketing Manager to join our team.


Duties & Responsibilities:


  • Collaborate with crossfunctional teams to develop product marketing strategies and roadmaps, considering customer needs and market opportunities.
  • Lead product launch initiatives, including defining target audiences, messaging, and marketing channels, to maximize product adoption and sales.
  • Conduct market research to understand customer needs, industry trends, and competitive positioning for our product offerings.
  • Create compelling productrelated content, including product descriptions, collateral, and marketing materials.
  • Pricing and Positioning: Determine product pricing strategies and positioning to maximize product profitability.
  • Product Campaigns: Develop and execute marketing campaigns to promote and drive engagement with our product offerings.
  • Analytics and Reporting: Utilize data analytics to measure the performance of product marketing initiatives, making datadriven decisions to optimize strategies.
  • Customer Feedback: Gather and analyze customer feedback to inform product enhancements and improvements.

Key Requirements:


  • Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- +7 years of experience in Product Marketing.

  • Strong understanding of product marketing principles, including product positioning, gotomarket strategies, and customer segmentation.
  • Proven track record of successfully launching and marketing products, driving customer adoption and revenue growth.
  • Demonstrated ability to develop effective product positioning and messaging that resonates with target customers.
  • Experience in developing and executing integrated marketing campaigns across multiple channels.
  • Strong analytical skills, with the ability to analyze market trends, customer insights, and competitive research to inform marketing strategies.
  • Creative thinking and problemsolving abilities, with a focus on finding innovative approaches to drive product success.
  • Ability to work in a fastpaced and dynamic environment, adapting quickly to changing priorities.
  • Knowledge of marketing analytics and reporting tools (e.g., Google Analytics, Tableau) is a plus.
  • Excellent presentation skills, with the ability to present complex information in a clear and concise manner.
  • Experience in the technology industry or with software products is preferred.
  • Strong collaboration and interpersonal skills, with the ability to work effectively across crossfunctional teams.
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