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Riyadh

    Pediatric nurse - Riyadh, المملكة العربية السعودية - Nahdi Medical Pharmacies Company

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    وصف
    Our mission:Making life more beautiful, passing on a more beautiful

    Our vision: Tobe the most trusted customer-centric beauty company, and the mostcommitted to creating high quality products & services,with a focus on responsible

    Ourobjectives are :
    • People-CentricTo develop as one of the retail luxury marketers that areinnovative and
    • BrandsBuilder The build the brand to be the most LOVED BRAND in Malaysiathrough innovative products and services as well as responsiblebeauty initiatives to raise the brandequity
    • ConsumerObsessed Constantly listening to customer s own needs andpreferences, assessing our goals and plans to personalise thecustomer s journey to curate a delightful experience with
    • DigitallyMinded Accelerate digital transformation into all marketing andmedia activities with customers experiences and need as coreoperating
    • ResponsibleBeauty Committed Be responsible with the source of marketingvendors and making sustainability part of ourlife
    TheDigital & Communication Manager responsible for planningand implementing a digital marketing campaigns and strategy on forour This position requires extensive knowledge of the digitalmarketing, preferably in Luxury Personal Care sector, and thecompetency to coordinate with the regional digital and creative

    MANAGEMENT
    Ifany,
    -Direct team size andpositions (N-1): 1
    -Total teamsize (N-1, ):2

    Maininternal relations of this position:
    - Trade Marketing/ VM / Brand /CRM team
    - Supply Chain, Training,Finance, Sales & Operationteams
    - Regional Marketing APACteam, Regional Digital APACTeam

    Mainexternal relations of this position:
    -Agencies,vendors

    ROLEAND AREA OFRESPONSIBILITIES
    Digital Media Planning
    Lead in digital media strategyand execution which will promote the Brand, products and serviceswith engaging and personalized content that is relevant to thetarget audiences
    Establish aframework for measurement for digital channel performance,including KPIs, benchmarks, and acceptableROI
    Identify and lead integrationof new capabilities and technologies to improve digital targeting(DMP, DSP) and funnel performance(analytics)
    Optimize search (paidand organic), SEO effectively support the e-commerce business anddigital campaigns to generate awareness and promote the Brand,product and service launches, events,et
    Provide analysis and reportingon digital campaigns and placements, website traffic, social mediaimpression and email campaigns
    Manage end-to-end tactical implementation/fulfillment process forspecific marketing channels including program development includingP&L assumptions, program approval documents, marketingbrief process, implementation and coordination across channels,internal communications to thefiel
    Measure and reportperformance on all digital campaigns and assess against objectives(ROIs) such as engagement level, time spend, conversion,et
    Lead in managing mediaagencies, both online and offline, digital and creative agencies toensure agencies meet all mediaKPIs
    Keep abreast of new socialmedia sites, web technologies, and digital marketing trends andimplement these new technologies to enhance brand awareness in thedigital space
    Manage and maintainall aspects of the Digital Media budget including invoice payment,accruals, forecasting, expense reconciliation and audit

    Communication Planning & Adaptations
    Working with regional to gaugethe acceptability of Global communication materials in relation tothe local Marketing
    To adapt thecommunication materials as deemed appropriate and in line withlocal market cultural and regulatoryacceptanc
    Involve in localcontent creation and insighting to ensure the content appeals tothe right target audience in its respective touch

    InfluencerManagement
    Negotiate deals and campaigns with influencers /agency
    Oversee influencerstrategy and objectives with the overview of paid,owned, earnedplatform to achieve the brand communication
    Working closely with the team toidentify the right influencers to collaborate with the brand ( frommicro to A listers influencers)

    TalentDevelopment
    Continuously coach and guide Digital Continually review performanceand build robust teamworkenvironment

    **Otherresponsibilities may be added to the above, which are consistentwith the title DIGITAL & COMMUNICATIONS The abovestatements reflect the general details considered necessary todescribe the principles functions of the job It should not beconsidered as a detailed description of all the work required inthe capacity of thisrol

    Requirements

    Bachelor Degree in marketing or equivalent
    Minimum 5 years digitalexperience in FMCG or Digital media agency with a least 2 years inmanagerial level
    Understanding ofboth traditional and digital media, with experience collaborating/working alongside media and PRagencies
    Self-motivated withstrong operational discipline to deliver against financial budgets,timelines and ROI objectives
    Experience measuring performance, creating dashboards, and drawinginsights for further optimisation, using analytics tools such asGoogle Analytics, etHighly number drive
    Knowledgeable of Malaysiadigital scene and has strong networking within the Malaysia digitalscen
    Fluent in English and BahasaMalaysia, with other languages is an addedadvantag
    Strong communication,proactive initiative/follow-through, leadership andself-motivating
    Proven trackrecord in successfully driving sales and profit growth; Comfortablewith numbers, sharp analysis and synthesisskills
    Excellent organisational,project management and time managementskills
    Highly operational andentrepreneurial role, the candidate should be tenacious and have ahands-on approach tobusiness

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